Mark Bittman, a writer for the New York Times wrote in his text published this past September about what it truly takes to be a Vegan, and titled it “Going Vegan, if Only for a Day”. With the context being within the last two months, the text is applicable to our society as many of our people are changing their lifestyles and diets in order to improve their health as they limit eating meat, or totally avoiding any animal products.
The audience is slightly unofficial as it was released to anybody with access to the website, however it was most likely intended for anybody who has debated on becoming a Vegan; and they would be attracted to this text based off its title. The purpose of the text is to not only inform on what a Vegan is, but to illustrate the difficulties a Vegan faces on a daily basis in order to maintain a diet that does not come in contact with any animal products.
Bittman achieves his purpose through the use of humor, which he exhibits at various times in his text.For example, he states, “I could live off pasta with vegetables for weeks” which is obviously sarcastic, but helps him achieve his purpose of informing his audience that being a vegan limits your options, and that may affect your health worse than just eating these animal products. Also, Bittman’s title connects to humor, and ultimately his purpose, “Going Vegan, if Only for a Day” because it shows that many decide to join this lifestyle yet do not realize its near-impossible commitment and struggle vegans have finding foods not made form animal products.
I do believe Bittman achieved his purpose of informing the world what it really takes to become a Vegan, and with the use of humor to balance out his commanding tone to bring this ideal to the realities of potential Vegans, I think Bittman successfully informs his readers that this lifestyle is beneficial, yet is no easy task for those enduring the consequences of completely eliminating animal products from their diet.
http://www.nytimes.com/2013/09/18/dining/going-vegan-if-only-for-a-day.html?_r=1&
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